A Comprehensive Overview of Calculating Average Room Rates in Hotel Industries
Average Daily Rate (ADR) is a type of metric that is widely used in the hostel industries to indicate the average revenue earned from an occupied room on a given day. Using an effective RMS can help you to understand how to calculate the average room rate and provide the best strategies to increase the occupancy rate in the hotel. Understanding ADR- Average Daily Rate The ADR signifies how much revenue is made on an average. The higher the ADR, the better the occupancy rate. It shows that a hotel is getting a profit by renting out its rooms. In order to increase the ADR, hotels need to use revenue management systems that can effectively boost the price per room. There are a few methods of measuring ADR. It can be measured by going through the trends such as seasonal impact, booking patterns, etc. ADR can be used to measure relative performance as it is a metric that can be compared to other hotels which have similar features such as size, location, customers, etc. Formula to calculate ...